
Building your own feature service? Yeah-Nah!
In the last several years I have been working with many clients who have struggled to decide which feature flagging platform to choose. Often it would come down to cost and an unwillingness to take on additional expense. It seems as though it has been difficult to quantify the value of feature flags and experimentation in production to those who make overarching decisions, possibly because this technology is still not widely used and without the buy-in required to embed it as